HubSpot Sales Hub vs Zoho CRM
An in-depth, side-by-side comparison of HubSpot Sales Hub and Zoho CRM to help you pick the right tool for your workflow.
Quick Comparison
HubSpot
Zoho
Feature Comparison
| Feature | HubSpot Sales Hub | Zoho CRM |
|---|---|---|
| CRM | Track deals, contacts, and pipeline stages. | — |
| Sequences + tasks | Automate follow-ups and rep workflows. | — |
| Reporting | Dashboards for pipeline and activity. | — |
| Zia AI assistant | — | Predictive lead scoring, anomaly detection, and workflow suggestions. |
| Omnichannel engagement | — | Email, phone, social, and live chat from one view. |
Pricing Comparison
| HubSpot Sales Hub | Zoho CRM | |
|---|---|---|
| Pricing Model | Subscription | Subscription |
| Starting Price | $20/mo | $14/mo |
| Free Trial | Yes | Yes |
| Free Plan | Yes | Yes |
HubSpot Sales Hub Plans
- Starter $20 /monthly
- Professional $90 /monthly
Zoho CRM Plans
- Standard $14 /monthly
- Professional $23 /monthly
Pros & Cons
HubSpot Sales Hub
+ Pros
- + Great UX
Strong admin experience and onboarding.
- + Ecosystem
Large app marketplace and integrations.
− Cons
- − Can get expensive
Costs rise with seats and add-ons.
Zoho CRM
+ Pros
- + Great value
Rich feature set at very competitive pricing.
- + Deep customization
Canvas design studio lets you build custom layouts.
− Cons
- − UI can feel dated
Interface is functional but less polished than newer CRMs.
Integration Overlap
Shared
- ✓ Slack Collaboration
Only in HubSpot Sales Hub
- + Gmail Email
Only in Zoho CRM
- + Zoho Suite Productivity
- + Mailchimp Email Marketing
Who Should Use Each Tool?
HubSpot Sales Hub
+ Best For
Teams that want an integrated CRM + marketing ecosystem.
− Not Ideal For
Teams needing deep customization without enterprise plans.
Zoho CRM
+ Best For
Budget-conscious teams that need customization and multichannel reach.
− Not Ideal For
Teams that prioritize modern UX over feature depth.
Frequently Asked Questions
What is the difference between HubSpot Sales Hub and Zoho CRM?
+
HubSpot Sales Hub focuses on Pipeline + automation while Zoho CRM focuses on Customizable CRM for budget-conscious teams. HubSpot Sales Hub scores 86/100 overall compared to Zoho CRM's 81/100. HubSpot Sales Hub is best for teams that want an integrated crm + marketing ecosystem., whereas Zoho CRM is best for budget-conscious teams that need customization and multichannel reach..
Which is cheaper, HubSpot Sales Hub or Zoho CRM?
+
HubSpot Sales Hub starts at $20/mo. Zoho CRM starts at $14/mo. HubSpot Sales Hub has a free plan. Zoho CRM has a free plan.
Should I choose HubSpot Sales Hub or Zoho CRM for my sales team?
+
Choose HubSpot Sales Hub if you need pipeline + automation — it is best for teams that want an integrated crm + marketing ecosystem.. Choose Zoho CRM if you need customizable crm for budget-conscious teams — it is best for budget-conscious teams that need customization and multichannel reach.. Both tools compete in CRM Systems and Sales Automation.
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